First, we focus on quality. Why the focus on quality? Why not? This is a very simple concept: pay a dollar now and do the job right, or pay ten dollars later to clean up the mess and replace a lost customer. Besides, if you have a bad experience, statistics show you’re going to tell 15 people about that experience.
No matter what, if you’re in the business of selling Boeings®, buildings or bumper stickers, this isn’t good. Around here, quality goes hand-in-hand with service and we never forget that. We figure why not do unto others… Now onto the printing process.

Art is to a screen printer as water is to a brewer. This is where it all begins. Let’s start by taking a look at the art. We employ free-hand artists and digital production artists that are very good at what they do. If your artwork looks like a crayon-drawn stick figure on a cocktail napkin, they’ll transform it into the next Mona Lisa. When the art is considered “camera-ready,” it is scanned or digitized and approved. Your design is then separated into its constituent colors and printed onto film, similar to a transparency. The films get passed to folks who expose those film images onto a like number of screens. Quality Control ensures that you have approved the art at least once, the films are correct and the screens are free of flaws. Now the whole job gets turned over to the press department.

By now, everything about your job has been scrutinized by at least five sets of eyeballs. Before the actual printing starts, Quality Control and the lead press operator take tremendous care to ensure your design gets matched to the proper substrate, prints will be made in the required locations and that the press is holding registration. The printing part isn’t glorious, but messing up here is a really bad, really expensive thing. This is why Quality Control has been with your job throughout the entire process. Depending on several things, such as the number and types of colors involved, the ink may be flash cured after each color is applied. Flash curing is just what it sounds like: about three to five seconds of heat. Each person on the press is looking for imperfections and is empowered to stop the job immediately if necessary. Quality Control and the press operator that puts down the last color of your job will ensure that on each piece, the image location is correct and is free from defects.

Once off the press, your job will likely pass through a large, 1.21 Jigawatt oven, similar to something that a Quiznos® sub would pass through, just a lot bigger and with a flux capacitor. As your job emerges from the oven, Quality Control looks at it to ensure the ink isn’t scorching and it is free from bleeding. The press is broken down and the screens are reclaimed (or “erased” like a blackboard) and prepared for the next job. Your artwork will be kept on file for future use. Depending on item type, each piece will now be folded and if you prefer, bagged individually.
Your order will be checked one more time before it is boxed and set out for shipment.

A phone call or e-mail will be made
to you with your shipping details.